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PAMCo 4 2019 Data

(Oct ’18 – Sep ’19)

Good Morning,

Today we release the final cross-platform audience readership figures for 2019, showing that 93% of British adults consume magazine and newsbrand content across a month. The data covers the period October 2018 to September 2019 (incorporating September 2019 Comscore data).


Simon Redican, Chief Executive of PAMCo said “This final PAMCo dataset of 2019 shows that almost 2 million more readers are consuming published media on mobile than this time last year, demonstrating that the newsbrand and magazine media sector is in rude health”.

All results are embargoed until 00:01 on the 11th December. This means that the data should not be publicly commented on until after the embargo has been lifted and data released to the wider market.

Latest Results

This release covers the period October 2018 to September 2019 for print data and September 2019 for Comscore data.

Click here to view the Total Market tables »
Click here to view the Magazine tables »
Click here to view the Newsbrand tables »

The full set of results, including detailed breakdowns and spreadsheets, are available here

Due to the different methodologies, the PAMCo Board have mandated that PAMCo data should not be compared with previous NRS data for commercial or marketing purposes.



Please find below links to our latest series of infographics summing up the latest data release. These are very handy for downloading and adding to your presentations and client updates.

Infographics »

To access a wider range of Infographics, click here

PAMCo in the News

Demi Abiola, Publishing Director at PHD Media challenges the industry to use PAMCo to its full potential and in new and innovative ways.

To read the full article click here.


Newsworks Planning Awards

“Havas Media wins the “Planning with PAMCo” Award at Newsworks Planning Awards.

Click here to read more.

PAMCo Website - Subscriber Section

You can now compare year on year data in the new “trend analysis” section of our subscriber section which will allow you to trend data over time. The subscriber section also includes other data and insights such as the print and digital attitude statements. To access all of this data in our subscriber section, please click here

2020 Data releases


For more information on the following topics, please click the links

PAMCo Video >>
PAMCo Measurement Criteria >>
PAMCo Rules for Publication >>

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