PAMCo methodology in Qtr.4 2020 and beyond
Following completion and review of our initial set of tests investigating alternative approaches to face-to-face data collection, the PAMCo Board have agreed to carry out an in-field live test of c.5,700 interviews in Q4 2020. The approach agreed by the PAMCo Board is based on an ‘online first’ method and includes two survey phases: A […]
PAMCo 2 2020
Our latest cross-platform audience readership figures, covering the period April 2019 to March 2020 (incorporating March 2020 Comscore data), show that 94% of British adults consume magazines and newsbrands content each month. Click here to see what’s happening
PAMCo 1 2020
Our latest cross-platform audience readership figures, covering the period January 2019 to December 2019 (incorporating November 2019 Comscore data), show that 94% of British adults consume magazines and newsbrands content each month. Click here to see what’s happening
PAMCo 4 2019
Our latest cross-platform audience readership figures, covering the period October 2018 to September 2019 (incorporating September 2019 Comscore data), show that 93% of British adults consume magazines and newsbrands content each month. Click here to see what’s happening
PAMCo 3 2019
Our latest cross-platform audience readership figures, covering the period July 2018 to June 2019 (incorporating June 2019 Comscore data), show that 94% of British adults consume magazines and newsbrands content each month. Click here to see what’s happening
PAMCo 2 2019
Our latest cross-platform audience readership figures, covering the period April 2018 to March 2019 (incorporating November 2018 Comscore data), show that 93% of British adults consume magazines and newsbrands content each month. Click here to see what’s happening
PAMCo win Gold at the Connies 2019
Mediatel is delighted to announce the winners of this year’s Connies – the annual awards celebrating new advertising, tech and commercial opportunities in the connected market. Click here to read more
PAMCo 1 2019
Our latest cross-platform audience readership figures, covering the period January 2018 – December 2018 (incorporating November 2018 Comscore data), show that 90% of British adults consume magazines and newsbrands content each month. Click here to see what’s happening
Suppression of digital data in PAMCo 1 2019 dataset
Due to a technical issue with the input data, digital estimates for ARSTECHNICA.COM, BOOTSHEALTHANDBEAUTY.COM, and GRAZIADAILY.CO.UK have been suppressed in the PAMCo 1 2019 dataset. A key check on the data fusion between PAMCo and Comscore data is that the fused Comscore estimates are close to the original estimates published by Comscore, once differences in […]
PAMCo 4 2018 Data
Our latest cross-platform audience readership figures, covering the period October 2017 – September 2018 (incorporating September 2018 Comscore data), show that 90% of British adults consume magazines and newsbrands content each month. Click here to see what’s happening