PAMCo methodology in Qtr.4 2020 and beyond

Following completion and review of our initial set of tests investigating alternative approaches to face-to-face data collection, the PAMCo Board have agreed to carry out an in-field live test of c.5,700 interviews in Q4 2020. The approach agreed by the PAMCo Board is based on an ‘online first’ method and includes two survey phases: A […]

PAMCo 2 2020

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Our latest cross-platform audience readership figures, covering the period April 2019 to March 2020 (incorporating March 2020 Comscore data), show that 94% of British adults consume magazines and newsbrands content each month. Click here to see what’s happening

PAMCo 1 2020

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Our latest cross-platform audience readership figures, covering the period January 2019 to December 2019 (incorporating November 2019 Comscore data), show that 94% of British adults consume magazines and newsbrands content each month. Click here to see what’s happening

PAMCo 4 2019

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Our latest cross-platform audience readership figures, covering the period October 2018 to September 2019 (incorporating September 2019 Comscore data), show that 93% of British adults consume magazines and newsbrands content each month. Click here to see what’s happening

PAMCo 3 2019

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Our latest cross-platform audience readership figures, covering the period July 2018 to June 2019 (incorporating June 2019 Comscore data), show that 94% of British adults consume magazines and newsbrands content each month. Click here to see what’s happening

PAMCo 2 2019

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Our latest cross-platform audience readership figures, covering the period April 2018 to March 2019 (incorporating November 2018 Comscore data), show that 93% of British adults consume magazines and newsbrands content each month. Click here to see what’s happening

PAMCo win Gold at the Connies 2019

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Mediatel is delighted to announce the winners of this year’s Connies – the annual awards celebrating new advertising, tech and commercial opportunities in the connected market. Click here to read more

PAMCo 1 2019

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Our latest cross-platform audience readership figures, covering the period January 2018 – December 2018 (incorporating November 2018 Comscore data), show that 90% of British adults consume magazines and newsbrands content each month. Click here to see what’s happening

Suppression of digital data in PAMCo 1 2019 dataset

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Due to a technical issue with the input data, digital estimates for ARSTECHNICA.COM, BOOTSHEALTHANDBEAUTY.COM, and GRAZIADAILY.CO.UK have been suppressed in the PAMCo 1 2019 dataset. A key check on the data fusion between PAMCo and Comscore data is that the fused Comscore estimates are close to the original estimates published by Comscore, once differences in […]

PAMCo 4 2018 Data

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Our latest cross-platform audience readership figures, covering the period October 2017 – September 2018 (incorporating September 2018 Comscore data), show that 90% of British adults consume magazines and newsbrands content each month. Click here to see what’s happening

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