PAMCo News
Latest news articles
Attending MRG’s Tools of the Trade 2024: A Student’s Perspective
I recently attended Media Research Groups (MRG) Tools of the Trade programme, hosted at The Institute of Materials, Minerals and Mining in London. The…
Other PAMCo news
PAMCo Company Away Day: A Day of Reflection and Renewal in Brighton
This past August, the PAMCo team gathered for a rejuvenating and insightful away day in the vibrant city of Brighton. With a perfect blend of strategi…
PAMCo H2 2024
We are delighted to release PAMCo H2 2024 dataset today. This is the second of two data releases in 2024, and it covers the period June 2022 – June 20…
Barb and PAMCo announce test for shared data collection
Barb and PAMCo today announced that they will jointly run a beta-stage trial of shared data collection in October 2024, to be carried out by Ipsos, th…
PAMCo H1 2024
We are delighted to release PAMCo H1 2024 dataset today. This is the first of two data releases in 2024, and it covers the period December 2021 – Dece…
PAMCo H2 2023
We are delighted to release PAMCo H2 2023 dataset today. This is the second of two data releases in 2023, and it covers the period June 2021 – June 20…
PAMCo H1 2023
We are delighted to release PAMCo H1 2023 dataset today. This is the first of two data releases in 2023, and it covers the period June 2021 – December…
PAMCo 4 2022
We are delighted to release PAMCo 4 2022 dataset today and it covers the period June 2021 - September 2022 for print data with September 2022 Ipsos ir…
PAMCo 3 2022
We are delighted to release PAMCo 3 2022 dataset today. This covers the period September 2020 – June 2022 for print data with June 2022 Ipsos iris dig…
PAMCo 2 2022
We are delighted to release PAMCo 2 2022 dataset today. This new dataset covers the period September 2020 – March 2022 for print data with March 2022 …
PAMCo Bridge 1 2022
We are delighted to release PAMCo Bridge 1 2022 dataset today. This new dataset covers the period January 2020 – December 2021 for print data with Nov…
PAMCo Bridge 4 2021
We are delighted to release PAMCo Bridge 4 2021 dataset today, including updated print estimates for the first time in over a year.
Click here to see …
PAMCo Bridge 3 2021
We are delighted to release PAMCo Bridge 3 2021 dataset today, including updated print estimates for the first time in over a year.
Click here to see …
IPA Databank effectiveness case studies
Newsworks recently published the latest analysis of the IPA Databank effectiveness case studies. The results show that advertisers are seeing more pos…
PAMCo 1 2021
Today we release PAMCo 1 2021 dataset. The data covers the period April 2019 – March 2020 print data with November 2020 Comscore data. All Joint Indus…
PAMCo 4 2020
Our latest cross-platform audience readership figures, covering the period (Apr’19 – Mar’20 print data with Sept’20 Comscore data), show that 94% of B…
PAMCo 3 2020
Our latest cross-platform audience readership figures, covering the period (Apr’19 – Mar’20 print data with June’20 Comscore data), show that 94% of B…
PAMCo methodology in Qtr.4 2020 and beyond
Following completion and review of our initial set of tests investigating alternative approaches to face-to-face data collection, the PAMCo Board have…
PAMCo 2 2020
Our latest cross-platform audience readership figures, covering the period April 2019 to March 2020 (incorporating March 2020 Comscore data), show tha…
PAMCo 1 2020
Our latest cross-platform audience readership figures, covering the period January 2019 to December 2019 (incorporating November 2019 Comscore data), …
PAMCo 4 2019
Our latest cross-platform audience readership figures, covering the period October 2018 to September 2019 (incorporating September 2019 Comscore data)…
PAMCo 3 2019
Our latest cross-platform audience readership figures, covering the period July 2018 to June 2019 (incorporating June 2019 Comscore data), show that 9…
PAMCo 2 2019
Our latest cross-platform audience readership figures, covering the period April 2018 to March 2019 (incorporating November 2018 Comscore data), show …
PAMCo win Gold at the Connies 2019
Mediatel is delighted to announce the winners of this year's Connies - the annual awards celebrating new advertising, tech and commercial opportunitie…
PAMCo 1 2019
Our latest cross-platform audience readership figures, covering the period January 2018 - December 2018 (incorporating November 2018 Comscore data), s…
Suppression of digital data in PAMCo 1 2019 dataset
Due to a technical issue with the input data, digital estimates for ARSTECHNICA.COM, BOOTSHEALTHANDBEAUTY.COM, and GRAZIADAILY.CO.UK have been suppres…
PAMCo 4 2018 Data
Our latest cross-platform audience readership figures, covering the period October 2017 - September 2018 (incorporating September 2018 Comscore data),…
PAMCo wins Silver at the Media Week Awards 2018!
We are delighted and proud to tell you that PAMCo won silver in the Best Trade Body Research Category at the Media Week Awards.
This is testament to a…
PAMCo3 2018 Data
Our latest cross-platform audience readership figures, covering the period July 2017 to June 2018 (incorporating May 2018 Comscore data), show that 90…
PAMCo 2 2018 Data
Our latest cross-platform audience readership figures, covering the period April 2017 to March 2018 (incorporating February 2018 Comscore data), show …