Infographics

PAMCo 2 2018: Covering April 2017 - March 2018 (February 2018 comScore data)

Total Market Reach of Published Media

 

89% Coverage of GB 15+ population

 

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Total Market Reach of Newsbrand

 

85% Coverage of GB 15+ population

 

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Newsbrands (Qualities)

 

60% Coverage of GB 15+ population

 

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Newsbrands (Mid Markets)

 

61% Coverage of GB 15+ population

 

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Newsbrands (Populars)

 

67% Coverage of GB 15+ population

 

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Total Market Reach of Magazines

 

65% Coverage of GB 15+ population

 

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Magazine Brands (Women’s Monthlies)

 

39% Coverage of GB 15+ population

 

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Magazine Brands (Women’s Weeklies)

 

21% Coverage of GB 15+ population

 

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Magazine Brands (General Monthlies)

 

20% Coverage of GB 15+ population

 

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Magazine Brands (General Weeklies)

 

34% Coverage of GB 15+ population

 

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Magazine Brands (Digital Only)

 

25% Coverage of GB 15+ population

 

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Total Market Reach of Published Media

 

92% Coverage of the Scottish 15+ population

 

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Total Market Reach of Newsbrands

 

89% Coverage of the Scottish 15+ population

 

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Newsbrands (Qualities)

 

61% Coverage of the Scottish 15+ population

 

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Newsbrands (Mid Markets)

 

61% Coverage of the Scottish 15+ population

 

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Newsbrands (Populars)

 

73% Coverage of the Scottish 15+ population

 

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Scottish Regional Newsbrands

 

43% Coverage of the Scottish 15+ population

 

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Total Market Reach of Magazines

 

66% Coverage of the Scottish 15+ population

 

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Magazine Brands (Women’s Monthlies)

 

41% Coverage of the Scottish 15+ population

 

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Magazine Brands (Women’s Weeklies)

 

24% Coverage of the Scottish 15+ population

 

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Magazine Brands (General Monthlies)

 

20% Coverage of the Scottish 15+ population

 

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Magazine Brands (General Weeklies)

 

33% Coverage of the Scottish 15+ population

 

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Magazine Brands (Digital Only)

 

30% Coverage of the Scottish 15+ population

 

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